tech
“Streaming stops feeling infinite”: What subscribers can expect in 2026
Streaming may get a little worse before it gets better.
TL;DR
- Streaming prices are expected to increase due to rising content production and licensing costs.
- Companies may implement tiered pricing, charge more for premium features, and push customers towards ad-supported tiers.
- Bundling streaming services with other subscriptions (e.g., internet, cell phone) is likely to become more common.
- Potential acquisitions, like Netflix buying HBO Max, could lead to reduced competition and a focus on established intellectual property.
- Content may become less bold, with a potential shift towards proven franchises and 'comfort TV' over niche or experimental shows.
- While consolidation may simplify choices, it could also reduce the variety of unique and diverse content available.